Digital Strategies for small business

What this course is about

This course provides a multidisciplinary introduction to three essential areas of modern work and society: sustainable innovation, leadership in changing environments, and core business and financial literacy.

You’ll explore how sustainable innovations shape industries and communities, examine how leadership behaviors must evolve in turbulent and fast-changing environments, and learn how teams — especially virtual ones — must be selected, managed, and supported for success.

The course also includes a practical introduction to double-entry bookkeeping, helping you understand core accounting principles and how financial statements like balance sheets and profit & loss accounts are created.

As you complete this learning path, you’ll earn certificates and digital credentials that can be added to your resume, LinkedIn profile, and Credly account to showcase your readiness in sustainability, leadership, teamwork, and business fundamentals.

You’ll learn how to:

Analyze sustainable innovations and their social impact

Understand how leadership shifts in turbulent environments

Manage diverse and virtual teams effectively

Apply core bookkeeping concepts and build financial statements

What you will learn

By the end of this course, you will be able to:

Sustainable Innovation

Understand and analyze sustainable innovations

Explore how sustainability drives change in arts and humanities, science & engineering, health, social care, and more

Evaluate the impact of sustainable innovation in commercial and social sectors

Engage confidently with sustainability’s social and economic implications

Measure and evaluate impact

Learn methods to assess the effectiveness and value of sustainable initiatives

Reflect on how innovations support long-term societal well-being

Leadership in Turbulent Environments

Understand leadership more deeply

Re-examine personal perceptions of leadership

Understand how leadership styles shift during uncertainty and change

Respond to leadership challenges

Explore common challenges leaders face

Apply practical strategies to navigate and overcome them

Team Management & Virtual Collaboration

Understand team selection principles

Learn the knowledge and techniques used to build effective teams

Recognize the importance of aligning roles, strengths, and responsibilities

Manage virtual teams successfully

Understand the differences in awareness and communication between co-located and remote teams

Learn tools, approaches, and best practices for leading successful virtual teams

Understand frameworks like the Responsibility Assignment Matrix (e.g., RACI) to clarify roles

Bookkeeping & Financial Literacy

Master essential numerical and accounting skills

Understand the accounting equation and how it relates to double-entry bookkeeping

Record transactions in ledger accounts accurately

Balance off ledger accounts at the end of an accounting period

Prepare core financial statements

Build a trial balance

Prepare a balance sheet

Create a profit & loss account

These skills provide a strong foundation for financial understanding in any professional or business setting.

Showcase your learning

By completing this course, you will earn certificates and digital credentials that you can add to your resume, LinkedIn, and Credly profile to demonstrate your competency in sustainability, leadership, teamwork, and accounting fundamentals